Learn Google Adsense And Earn.
Showing posts with label Adsense.. Show all posts
Showing posts with label Adsense.. Show all posts

Join us at the AdSense GetMo Exhibition in London

Posted in Labels: | at 07:27


Join us at the AdSense GetMo Exhibition in London


We’ve talked a lot recently on our blog about how mobile usage is rising at a rate faster than any other technology to date. To keep up, it’s important for your business to develop a mobile strategy.


If you’re located in the London, UK area (or are willing to travel to London!) we’d like to let you know about the GetMo Exhibition we’re hosting on Wednesday, 30 May. During this event, you’ll have the opportunity to learn more about mobile trends. You’ll meet mobile site developers from the GetMo site to hear how they can help you develop a mobile site with their offerings.


The agenda will feature sessions including:
Mobile Industry Trends with Ian Carrrington, Mobile Advertising Sales Director
A glimpse into the world of Android with Richard Hyndman, Developer Advocate
Offerings available from GetMo vendors
GetMo publisher panel
Spots are filling up, but if you’d like to attend the upcoming event, fill out our interest form before Thursday, 24 May. Although we won’t be able to accommodate all requests due to space constraints, we’ll do our best to include as many interested publishers as possible. We also recommend ensuring you’re opted in to receiving ‘Special Offer’ emails so we can reach you in the future.


We hope to see you in London at our GetMo Exhibition! 

Read Users' Comments (0)

Understanding your eCPM (effective cost per thousand impressions):

Posted in Labels: , , | at 04:39


Understanding your eCPM (effective cost per thousand impressions): Part 1 of 2


“What is eCPM? What affects my eCPM? What can I do to earn a higher eCPM?”


Effective cost per thousand impressions (eCPM) is the amount of revenue you can expect to earn from AdSense for every 1000 impressions shown on your site. Since eCPM helps you measure how well your ads are performing, we often hear questions from publishers about the factors that impact this metric and how it relates to their earnings. If you're using the new interface, you'll see that your reports show RPM (revenue per thousand impressions); RPM is just another term for eCPM, and it's calculated the same way, so we use these two terms interchangeably.


To help provide some clarity, we’re kicking off a two-part video series with more insights into how eCPM is calculated in order to help you maximize earnings. With the help of AdSense optimization specialist, Matthew Carpenter Arevalo, we’ll show you the factors that affect eCPM, how to track user behavior and traffic patterns, and what you can do to improve your website performance.


In the video below, Matthew will introduce you to the basics of how eCPM is calculated and explain how to analyze the causes behind any changes in your eCPM.






If you’d like to learn more about eCPMs visit our Help Center.


Stay tuned for Part 2 to learn what you can do to better understand and optimize your website’s eCPM.

Read Users' Comments (0)

How to filter unwanted Ads?

Posted in Labels: , | at 02:44

How to filter unwanted Ads?
Geting rid of unwanted Ads is an important technique in maximising the profits from Adsense. Adsense sometimes serve ads that may not work very well towards maximising the profitability of valuble online virtual real estate (i.e the Ad space on a publishers website). Some of the examples are PSAs (Public service Ads), untragetted Ads, Ads of the competitors etc. A publisher has to avoid these things as much as he/she can using proper content optimization or by using the filtering facility.
Google provides tools in Adsense account such as Competitive Ad filter. With the Competitive Ad Filter, a publisher can choose to block ads that link to specific URLs. The filter prevents all ads from the specified URL from appearing on the publishers web pages. Up to 200 URLs can be filtered like this. While it is good idea to prevent unwanted URLs from apprearing on a website, it is possible that webmasters (i.e publishers, website owner, blog owners etc) may use it a little too much, which can even hurt them. So let us see how and when and to what extent to use this tool.

When and How to use the Filtering Tool?

Now let us consider first of all, 'what Ads are really unwanted?' - There are varous types.
PSAs:
Public service Ads are displayed usually when Google has not yet crawed a web page. To avoid these a publisher can choose to display ads from an alternate URL or just a solid color. These option are provided in the Adsense Setup area.
Competitor's Ads:
If a publisher sells services or products through his site, this tool is very useful, as the publisher can avoid direct competitors from advertising on his site.
To block their URLs, a publisher can find them by searching on a search engine for keywords and keyphrases that are relevant for his business and then look at the AdWords that appear. Then chose these URLs to filter using filtering tool.
Untargeted ads:
Sometimes Adsense serves inappropriate ads that are not targeted to the content under question. Most of the times this has a lot to do with page theming and keyword optimization. It is not enough just to filtering them out, but a publisher should work more at page optimization and make sure that the webpage is clearly themed, so that Google can find appropriate and targeted ads that have a greated chance of producing a click.
Some things to consider:
A publisher may think it would be a good idea blocking ads that he considers paying too low or being slightly off-themed. This however, is not always the case. As Google serves most relevant and highest paying ads first, filtering too many URLs may actually reduce the 'earning per click' (EPC) on page and also the click-through rate (CTR). Also, one has to keep in mind that by entering a top level domain into the filter list, all ads that link to subdirectories below that domain will be blocked. This filtering system, unfortunatly, has its own limitations - : it's not just ads-related, it blocks all the ads (not just the unwanted ones) from a URL.
So,a publisher has to be careful not to do it more than required. A publisher usually finds it more profitable to use the filter for what it was intended: to block competitors' ads or ads and URLs that are really of no benefit.





Read Users' Comments (0)

What percentage does Google pay to its Publishers?

Posted in Labels: , , , | at 02:43

What percentage does Google pay to its Publishers?
What percentage of Ad revenue does Google Adsense program pay to its Publishers? This is one of the most troubling and unanswered questions for webmasters. Google does not disclose how much percentage they pay to the publishers and it is perhaps one of the well guardered secrets. Here we try to bring out what we know and what we learned from peers about Googles payting policies and hope to shed light on some of the very interesting areas.
Dispite the secrecy behind this payment percentage issue, Adsense by far exceeds the over all payout performance compared to many other advertising options on most content sites. To keep the publishers (website owners) happy with Adsense is important for Google to keep Adsense as the primary advertisement source for Publishers and to the overall success of the program. So it seems that Google does payout a significant portion of the Ad revenue through Adsense program back to the publishers.
According to Googles SEC filing and an article about Digital Point published in Newyork Times (link here) we have reason to believe that Google pays some where between 70 to 80% of the Ad Revenue to publishers.

Why Google maintains Secrecy ?

The possible reasons for Google's secrecy on payments can be:
  • It's a program safety policy. I mean, if you think about it, if Google were to openly announce the share, then the competitors can offer higher percentages to Publishers and this could result in pricing wars.
  • The complexity of the process thay follow to personalise and customize for each case is hard to explain. Besides, its not static and fixed and same for all sites. And they can modify it whenever, however they think is appropriate without having to explain and ground their action.
  • Knowing who makes what would be a bone of contention for publishers.

Parameters for Calculating AdSense Payout

Basically, what we do know for sure is that Google receives the money from the advertisers any time an impression is registered or a visitor clicks on an AdSense advertisment. Then the revenue is shared with the publishers. It works like this:
  • the cost of the click is established by the “smart pricing” system — this is the price advertisers pay;
  • an undisclosed percentage is applied to this amount, that results into the shares for the publisher and for Google™.

Smart Pricing

Lets examine what this Smart Pricing is and how publishers who provide solid and focussed content can make use of it to their advantage:
  1. Bidding: Pricing starts from the supply and demand ratio, settled in advertisers' bidding. (So far, not much we, as publishers, can do, except maybe for making your best keyword pick.) The price thus established is usually the highest possible, for there follow other factors that influence the CPC.
  2. Potential Coversion Rate : The result is then modified according to the click's conversion potential. That is, it is not enough to just click on an ad, its value is given by the analysis of the actions following the click — registration, newsletter sign-up for example — in a word, its likeliness to turn into business results.
  3. Relevence of the Ad: Further, the price of a click is influenced also by content relevance, the type of site on which the ad appears. Keywords and theme that triggered the ad are also analyzed. The more content-relevant the ad, the higher the price for the click.
It is logical that not all publishers be rewarded the same, but taking into account their potential as ROI holders. But we've already seen this as a factor analyzed through the “smart pricing” system.
Now, the shares of payment (between AdSense and publishers) are not calculated all alike, for not all publishers are “equal”; it is known, for example, that big web publishers get to negotiate the rates with Google. Why?
Authoritative, big publishers represent the pledge of high ROI, what makes them “most wanted” by advertisers. Thus, they will represent for Google also an important revenue source. Undoubtedly, they get to be stimulated to participate and stay in the program by means of a preferential treatment. That would lead to the deduction that smaller publishers are granted lesser shares.
Google states this explicitely in their Initial Public Offering Registration Statement (as filed with the Securities and Exchange Commission on April 29, 2004):
Typically, in situations where we pay a Google Network member more than the revenue we receive from our advertisers in connection with paid clicks on that Google Network member’s web site, we recognize the difference as cost of revenues. Due to intense competition for Google Network members and our limited ability to accurately forecast the number of paid clicks that will result, we expect that we will enter into AdSense agreements from time to time under which we will make payments to the Google Network member exceeding the revenue we recognize from the agreement. Cost of revenues also includes amortization of expenses related to purchased and licensed technologies.
But it is not necessary to be an “authority” publisher, or a very big one to convert well your site into money. Smaller sites can have excellent potential in this regard. In an analysis to determine the sites' “monetization” rate, we may speak of an “extended” smart pricing applied by Google.
There are some criteria which are unofficially but almost certainly taken into account, which we chose to expose here for you to see also our perspective on the way Google AdSense™ pays:
  • High traffic and impressions — High traffic is not strictly connected to the CPC. Targeted traffic is more valuable as it is likely to convert more. Thus, sites generating quality traffic (resulting in high CTR) will earn more. CTR seems to be taken into account by AdSense™ when choosing the sites for directing higher paying ads.
  • Site size and age.
  • High Page Rank (with all the parameters it involves — valuable content, relevancy of the inbound links, keyword relevancy).
After all, sites that would meet all of the above criteria are very likely to produce more, the higher their potential to raise a profit, the bigger Google's interest to keep them into AdSense.

Read Users' Comments (0)

How to Qualify for using Google Adsense?

Posted in Labels: , , | at 02:41

How to Qualify for using Google Adsense?
Qualifying for Google Adsense represent an interesting matter, as the demands for acceptance a site are mostly common knowledge and are nothing extraordinary.
To qualify for using Google Adsense in your website all you need is a decent website with atleast 10 to 15 web pages with qualifying content. Google specifies a list of topics for which they won't server Ads. Other than that there is no strict conditions such as how big the site should be and how much traffic should it attract. However a webmaster has to first understand Google's Terms of Service, in which Google outlines the Dos and Don'ts of using Adsense on your web site.
The webmaster need to be very careful before applying to Adsense and make sure that his website or blog indeed qualifies for Google Adsense. It is very difficult and frustrating to get into the program or reapply to the program, if you are once rejected. So here we outline some of the things you need to keep in mind before approching Google for Adsense (and to get success out of it, ofcourse).
Content
You need to keep in mind that Google Adsense is there primarily for content-based sites. Websites that focus on pure product sales or only for Ads kinds of sites may not be proper for Adsense. Moreover, all you are promoting is your own product(s), then hosting Adsense might work against you, as the Ads that show up will be direct competitors. So it makes no sense in such cases. If you are building content that is usful for general website visitors, or content focussed on specific topic (niche sites) then you will have good chance of succeding with Adsense.
Forums & Blogs
Some blogs or forums may not be accepted. Still, if the forum or blog is information-rich then they are not only accepted, but may work really well with AdSense for their owners.
Google started with not accepting this type of sites. But it turned out that, in some cases, they represent exactly what users are looking for: Honest, useful, unbiased information, where anybody can express just what they truly think, and right when they feel the need to do it. On condition they are not artificially created for other purpose than that of letting their users interact in the world of ideas and benefit from each other's experience and knowledge.

Image Galleries

Image sites may host AdSense if the images are accompanied by as little as some brief explanatory lines, relevant for the Mediabot, the Googles Media crawler. But these may not yield good results compared to content sites.

Chat Sites

These are not suitable for Google Adsense and thay may not even allow these kind of small talk sites.

Read Users' Comments (0)

How much can I earn with Adsense?

Posted in Labels: , , | at 02:40

How much can I earn with Adsense?
The earnings from Adsense can range from a few cents a day from a single website to several thousands of dollars over a network of websites. The Adsense program itself has nothing to do with how much a publisher can make using Adsense. Its all about building quality websites that attracts visitors and trageted Ad market. Once you have got targeted traffic, you can monitise that traffic using Adsense. Building quality and focussed content which has some commercial market value and attracting targeted traffic to the sites you build are the keys of making money on web using Adsense.
So, here are a few things you need to learn to succeed with Adsense:
  • Building quality content sites that focus on a specific niche that interestes the audiense of that niche.
  • Finding right keywords to target the market and build websites suitbale for those markets. Keyword Research is an important skill
  • Finding niche markets that has high demand and low supply.
  • Search engine optimisation of your webpages is important to make your web pages rank well on search engines.
  • Building links with similar suits will improve the page rank for your pages.

Read Users' Comments (0)

How Google Adsense Works?

Posted in Labels: , , , | at 02:39

How Google Adsense Works?
Google Adsense advertising system invloves three different kinds of people:
  • Advertisers: Advertisers use Google Adwords program to advertise their Ads not only on the Google Search results, but also on the content pages of the external websites and blogs that participate in Google Adsense Program. They do this on either PPC (Pay-Per-Click) or CPM (Pay-Per-Thousand Impressions) basis. Advertisers can optionally select which websites they want their Ads to show on.
  • Publishers or Web site owners: Website owners and Blog owners participate in Google Adsense using which they place the Ads served by Google on their content web pages. They do this by placing a Javascript provided by Google on their webpages or blogs. Website owners has the option to choose various formats, colors and a whole lot of customization options using which they can control and blend the Ads according to the look of their websites. Google Adsense program also provides various performance monitoring options (such as channels) for website owners to track and maximise the performance of Ads on their web sites.
  • Website Visitors: When a visitor visits a Google Adsense Particepant's website, they see relavent Ads along side the content. If the visitor clicks on any of these Ads, Google shares an undisclosed percentage of the cost of that click with the website owner.
Hence this is how we can summarise the process of how Adsense Program works:
  1. The website owner signs in to the program.
  2. Ads are placed on the website according to:
    • AdSense™'s contextual selection and filtering criteria
    • the publisher's options (the publisher gets to filter ads)
    • the advertiser's option, in the case of impressions-based advertising (the advertiser can choose from a number of available sites)
  3. The publisher receives an undisclosed share of the revenue from the ads.
AdSense is based on the PPC and CPM advertising payment models.
Pay Per Click: AdSense PPC advertisments are text ads that appear on your website according to its contextual selection and filtering criteria. When a site visitor clicks on the ad, the advertiser is charged a small amount, of which Google keeps some and pays some to the website owner.
Pay-Per-Thousand Impressions (CPM): AdSense CPM ads are text or image ads and are site-targeted. The advertiser pays each time his ad is displayed on a page (every time Google ad code is executed by a user's browser). The same, each time an impression is registered, a share of the money goes to the publisher. In this case the advertiser gets to choose the sites on which his ads will show.
Here's how things are going to work behind the scenes: Google centralizes the advertisement through AdWords and uses a contextual targeting algorithm for their placement, that is, sorts them out so as to place them on sites with specific appropriate content.
The strategy lies in the reasoning according to which surfers that visit a page might be interested in finding additional info or products on that particular topic. And it works if the website is good enough for the purpose. Hense by having an attractive website and keeping visitors interested so they feel the need to go further and find out more by clicking on the ads, a Website or Blog owner can benefit from the Google Adsense program.

Read Users' Comments (0)

How much can I earn with Adsense?

Posted in Labels: , , | at 02:37


How much can I earn with Adsense?

The earnings from Adsense can range from a few cents a day from a single website to several thousands of dollars over a network of websites. The Adsense program itself has nothing to do with how much a publisher can make using Adsense. Its all about building quality websites that attracts visitors and trageted Ad market. Once you have got targeted traffic, you can monitise that traffic using Adsense. Building quality and focussed content which has some commercial market value and attracting targeted traffic to the sites you build are the keys of making money on web using Adsense.
So, here are a few things you need to learn to succeed with Adsense:
  • Building quality content sites that focus on a specific niche that interestes the audiense of that niche.
  • Finding right keywords to target the market and build websites suitbale for those markets. Keyword Research is an important skill
  • Finding niche markets that has high demand and low supply.
  • Search engine optimisation of your webpages is important to make your web pages rank well on search engines.
  • Building links with similar suits will improve the page rank for your pages.

Read Users' Comments (0)

Top Adsense Earners – 10 Sites That Earn In Millions

Posted in Labels: , , | at 02:34


How much money can you really earn from Google Adsense? This is one of the common questions faced by bloggers and Internet entrepreneurs who wish to earn money from their website. If you have just started your website, you are probably aware of how difficult it can be to generate significant revenue.
Although Google’s Adsense is one of the most popular ways to make money from your website, its earning potential can seem limited to start with. In Spite of this, with hard work and dedication, it is indeed possible for you too to earn a decent income from Adsense.  There are many success stories of websites that earn millions in revenue every year from Adsense alone. These sites can be a source of inspiration for your efforts.
Adsense Top Earners - Shoemoney Check
Here are ten websites that were started by individual bloggers like you and me and through their dedication and hard work have developed into stable revenue streams that they can rely on.

How does Adsense Work:

Before we start, let’s take a quick look at how Adsense works.
Adsense, Google’s advertising programme for publishers and site owners, is free to join.  Once you are accepted, you will be able to place Google ad units on your web pages, a maximum of three ad units per page. When visitors to your web site click on this ad, you will earn a share of the revenue Google makes from the ad.
The actual amount you receive per click can be anything from a few cents to a couple of dollars depending on how competitive your keywords are. If you have a lot of visitors and your click through rates are favourable, your earnings can easily add up. There are many ways to make money online. However Adsense is one of the easiest and most widely used methods.
In addition to making money by displaying Adsense on your own site,  you can also take advantage of other article sites that share Adsense revenue with publishers.
Here are ten top earning Adsense websites, not in any specific order.

1. Mashable

Mashable is one of the largest independent news source dedicated to covering digital culture, social media and technology. Mashable reports on the importance of digital innovation and how it empowers and inspires people around the world.
Top Earning Blog Adsense - Mashable
Founder – Pete CashMore
Adsense Earning – $6,00,000 Per Month
Launched – 2005
Monthly Page Views – 25 million

2. Weblogs

“Weblogs, Inc. is a blog network of about 90 blogs, covering a variety of subjects, from computers and gaming to the likes of food and independent film. It was bought by AOL in 2005 for $25 million.
Top Adsense Earners - Weblogs Inc
Founders:  Brian Alvey and Jason Calacanis
Adsense Earning – $190,000 Per Month
Launched – 2003
Monthly Page Views – 25 million

3. Digital Point

Digital Point is one of the most popular discussion forums on the web related to search engines, including optimization, marketing, tools and other technical aspects.
Top Adsense Earners - Digital Point
Founder – Shawn Hogan
Launched – 1995 (under the name Data Point Solutions)
Adsense Earnings – $5,00,000 / month

4 . TechCrunch.com

This technology blog was started by blogger Michael Arrington. The site specialises in information for startups and technology.  High quality audience from around the world have made him one of themost influential bloggers in the world. in 2010 AOL bought it over for $30 million.
Top Adsense Earners - TechCrunch
Founder – Michael Arrington
Adsense Earnings –  $2,40,000
Launched – 2005

5.Digg .com

Digg is a place for people to discover and share content from anywhere on the web. The famous social news website was started by Kevin Rose Digg.com. He is valued at over $31 Million. Digg is another one of the high earning adses websites.
Top Adsense Earners - Digg
Founder–Kevin Rose
Adsense Earnings – $250,000.00 per month
Daily Visits – 1 Million Visitors a day
Launched –  2004

6. Perez Hilton

Perez Hilton was started by Mario Lavandeira who has earned a name for offering celebrity news and juicy gossips. He writes 25-30 post everyday. Blogging has made him a celebrity and he regularly gets featured on talk shows and events.
Top Adsense Earners - Perez Hilton
Founder– Mario Lavandeira
Adsense Earnings – $2,00,000
Daily Visits – 1 Million Visitors a day
Launched – 2005

7. Shoe Money

Shoe money is ablog that teached people how to make money on the Internet. The was started by Jeremy Shoemaker.
You may have come acrros the famous photo of him with a check for $130,000 (one-month earnings from Google AdSense) that became popular a few years ago.
Top Adsense Earners - Shoemoney
Founder – Jeremy Shoemaker
Adsense Earnings – US$140,000 per month
Launched – 2003

8. Tweetmeme.com

Tweetmeme was a website that tracks conversations, stories and trends on one of the biggets social networking websites, twitter. The famous RetWeet button found on nearly a million blogs was initiallyu introduced by Tweetmeme. It was one of the fastest growing sites and rose to a global rank of 300 in just one year.
Top Adsense Earners - Tweetmeme
Founder – Nick Halstead
Adsense Earnings–  $2,25,000 / Month
Traffic – 385,000 unique visitors per month
Launched – 2008

9 .Plenty Of Fish

Plenty of Fish was started by Canadian internet entrepreneur Markus Frind and his girlfriend. In 2003 soon after starting his site, he was only making $40 a day from Adsense. However by 2007 on good days, his daily earnings had risen to as high as $30,000 a day from over 1 billion page views a month.
Top Adsense Earners - Plenty of Fish
Founder – Markus Friend
Adsense Earnings –  US$300,000.00 per month
Launched – 2003
Reportedly, Markus Friend of Plenty of Fish.com earns an average income of US$300,000.00 per month.

10. ClickIndia.com

And if you think only the big names can earn money via Adsesense, take a look at this site from India below.
Pankaj agarwal founded Clickindia 2 years ago and it zoomed up with classified ads posted by people all over india in alexa top 1k list. Adsense is clickindia only revenue model and thus they have optimised the site well for maximum CTR and for becoming the highest adsense earner from his country.
Top Adsense Earner - Click India
Founder – Pankaj Agarwal
Adsense Earning – $85,000/ month
Launched – 2007
Page-views/Visits – 5.5 million unique users a month
Conclusion:
There are millions of sites that use Adsense. However, a majority of them struggle to make even $1 per day, some even less. I have shared only the success stories above. I do not want to give you false hope that it is easy to generate revenues like this. In fact, it is far from it. Never the less, I firmly believe that it is possible to do so. And if you are willing to devote two or three years to write quality content for your website, your chances for making a full time income from your site are very good. If you think, you can achieve it without any effort then I suggest you look for alternative methods.
I have been blogging for just over two years now and will continue to do so as I am confident that it is possible to make a decent full-time income simply by blogging.

Read Users' Comments (0)

Google AdSenseTM Online Standard Terms and Conditions

Posted in Labels: , , | at 23:57


Google AdSenseTM Online Standard Terms and Conditions
PLEASE READ VERY CAREFULLY THESE TERMS AND CONDITIONS
 AND THE FAQ BEFORE REGISTERING FOR THE GOOGLE ADSENSE
 ONLINE PROGRAM. PARTICIPATION IN THE GOOGLE ADSENSE
 ONLINE PROGRAM INDICATES THAT YOU ACCEPT THESE TERMS
 AND CONDITIONS. IF YOU DO NOT ACCEPT THESE TERMS AND 
CONDITIONS, PLEASE DO NOT REGISTER FOR OR PARTICIPATE IN
 THE GOOGLE ADSENSE ONLINE PROGRAM.
Introduction. This agreement ("Agreement") between You and Google Inc. ("Google")
 consists of these Google AdSense Online Program (the "Program") Standard Terms and
 Conditions ("Terms and Conditions"). A description of the Program, as generally offered by
 Google, is available at the Program Frequently Asked Questions ("FAQ") URL, located athttps://www.google.com/adsense/faq, or such other URL as Google may provide from time
 to time. "You" or "Publisher" means any entity identified in an enrollment form submitted by
 the same or affiliated persons, and/or any agency or network acting on its (or their) behalf,
 which shall also be bound by the terms of this Agreement.
1.      Program Participation. Participation in the Program is subject to Google’s
 prior approval and Your continued compliance with the Program Policies
 ("Program Policies"), located at https://www.google.com/adsense/policies, and/or
 such other URL as Google may provide from time to time. Google reserves the
 right to refuse participation to any applicant or participant at any time in its sole discretion
. By enrolling in the Program, You represent that You are at least 18 years of age and
agree that Google may serve (a) third party and/or Google provided advertisements and/or
 other content (such third party provided advertisements, Google provided advertisements
 and other content, collectively, "Ads"), provided, however, that if Google serves
 non-compensated content, You will have the ability to opt out of receiving such
content as part of the Program, (b) related Google queries and/or Ad search box(es)
 (collectively, “Links”), (c) Google Web and/or Site search results (collectively,
"Search Results"), and/or (d) Google referral Ads (“Referral Buttons”), each in
 connection with the Web site(s), media player(s), video content and/or mobile content
 that You designate, or such other properties expressly authorized in writing by Google
 (including by electronic mail) (such other properties, “Other Properties”), and
 the Atom, RSS, or other feeds distributed through such Web site(s) , media player(s),
 video content, mobile content and/or Other Properties (each such Web site, media player,
 video content, mobile content, Other Property or feed, a "Property"). For the avoidance
of doubt, any reference in this Agreement or the Program Policies to an individual
“Web page”, “Web site”, “Web site page” or the like that is part of the Property will
also mean feeds and media players distributed through such Web site. Multiple accounts
held by the same individual or entity are subject to immediate termination unless expressly
 authorized in writing by Google (including by electronic mail).  In some circumstances
 expressly authorized in writing by Google (including by electronic mail), You may enroll
 in the Program and create an account for the sole purpose of receiving payment from
 Google, and not, for purposes of clarification, for the purpose of displaying Ads, Links,
 Search Results and/or Referral Buttons on a Property.  If, however, You subsequently
 use your Account to participate in the Program (i.e. for the purpose of displaying Ads
, Links, Search Results and/or Referral Buttons on a Property), then such use of the
Program will be governed by the terms of this Agreement.  You must have and abide
by an appropriate privacy policy that clearly discloses that third parties may be placing
 and reading cookies on your users’ browser, or using web beacons to collect information,
 in the course of ads being served on your website.  Your privacy policy should also
 include information about user options for cookie management.
2.      Implementation and Operation of Ads, Search Results, and Referrals.
 You agree to comply with the specifications provided by Google from time to time to
 enable proper delivery, display, tracking, and reporting of Ads, Links, Search Results
, Referral Buttons, and Google Brand Features (as defined in Section 12 below) in
 connection with Your Property(ies), including without limitation by not modifying the

 JavaScript or other programming provided to You by Google in any way, unless
 expressly authorized in writing by Google (including by electronic mail).
o        AdSense for Search. If You have elected to receive Search Results, You will
display on Your Property(ies) a Google search box (a "Search Box") in accordance with the specifications provided by Google. Except for related Google queries, all search queries
(including queries entered into an Ad search box) must originate from individual
 human end users inputting data directly into a Search Box (or Ad search
 box, as applicable) on Your Property(ies). You will send any and all queries
(without editing, filtering, truncating, appending terms to or otherwise modifying
such queries individually or in the aggregate) to Google and Google will use
commercially reasonable efforts to provide You with corresponding Search
Results and/or Ads, as applicable and as available. Search Results and any
accompanying Ads will be displayed on Web pages that may be hosted by
Google (each, a "Search Results Page"), and the format, look and feel of those
 Web pages hosted by Google may be modified by Google from time to time.
o        AdSense for Content. All content and Property-based Ads (and Ads
served in response to end user clicks on and queries entered into Links, if any)
shall be grouped by Google and displayed with Links (where applicable) to end
 users of the Property(ies) as ad units (such groups of Ads and/or Links collectively
 referred to as "Ad Units") in standard formats as offered generally by Google
 from time to time, as may be described in the FAQ. You may select a format
 approved by Google for the display of Ad Units in connection with the Property(ies),
 but You acknowledge and agree that Ads and/or Links: (i) shall only be displayed
 in connection with the Property(ies), each of which is subject to review and approval
 by Google in its discretion at any time; and (ii) shall be subject to the placement
 guidelines set forth herein.
o        Referrals. If You have elected to use the Google AdSense Referrals
 feature, You will implement any Referral Buttons on Your Property(ies) in
accordance with the specifications provided by Google. End users who click on
a Referral Button will be directed to a Web page that may be hosted by Google
 (“Referral Page”), and the format, look and feel of those Web pages hosted
 by Google may be modified by Google from time to time. A “Referral Event” will
be initiated when an end user clicks on a Referral Button from the Property and
 will be completed when the referral requirements for the relevant product are
satisfied in accordance with this Agreement. Such referral requirements, along
 with the payment amount applicable to the Referral
 Event, are located at https://www.google.com/adsense/referrals, or such other
URL as Google may provide from time to time. You agree to comply with the
specifications provided by Google from time to time to enable proper tracking
and reporting of Referral Events in connection with Your Property. You shall
not promote or facilitate a Referral Event by any means other than displaying a
Referral Button on the Property, unless expressly authorized in writing by Google
 (including by electronic mail).
o        AdSense for Video. If you have elected to use AdSense for Video, Your
 participation is subject to your continued compliance with the AdSense for
Video Program policies located athttp://adsense.google.com/support/bin/answer.py?answer=73987
or the URL as Google may provide from time to time.  All Ads (including Ads served in
response to end user clicks on and queries entered into Links, if any) shall be (1)
 grouped by Google and displayed with Links (where applicable) to end users of the
Property(ies) as Ad Unit(s) or (2) pre-, post- or interstitial roll in connection with
 third party video content, in each case in standard formats as offered generally by
Google from time to time, as may be further described in the applicable policies.
  You acknowledge and agree that the Ads will be displayed on the Property in
a video format approved by Google, and that such Ads: (i) shall only be displayed
 in connection with the Property(ies) and non-advertisement video content
 (collectively “Video Media”), all of which is subject to review and approval
by Google in its discretion at any time; and (ii) shall only be requested in connection
 with end user initiated Video Media.  In addition, You agree that You may only
 display one (1) Ad Unit within Your media player at any single time, unless
otherwise approved by Google in writing. 
o        General; Serviced Pages; Filtering; Beta Features. You agree not to
 display on the same Web page in connection with which any Ad Unit, Ad, Link,
 Search Box, or Referral Button is displayed (a "Serviced Page") any advertisement(s)
or content that an end user of Your Property(ies) would reasonably confuse with a
Google advertisement or otherwise associate with Google. Certain Google services
available as part of the Program may contain filtering capability, such as SafeSearch
or AdSafe, that You may access through Your account. However, if You elect to enable
any such filters, You acknowledge and agree that: (i) it is Your responsibility to
enable such features in accordance with the specifications provided by Google, and
(ii) Google does not and cannot commit that all results (including Ads, Links and Search
Results) will be limited to results elected by enabling such filter(s). Some Program features
are identified as “Beta” or otherwise unsupported (“Beta Features”).  To the fullest extent
permitted by law, Beta Features are provided "as is" and at Your option and risk.  You shall
not disclose to any third party any information from Beta Features, existence of non-public
 Beta Features or access to Beta Features.  .
3.      Communications Solely With Google. You agree to direct to Google, and not to
 any advertiser, any communication regarding any Ad(s) or Link(s) displayed in connection with
 Your Property(ies).
4.      Parties' Responsibilities. You are solely responsible for the Property(ies), including
 all content and materials, maintenance and operation thereof, the proper implementation of
Google's specifications, and adherence to the terms of this Agreement, including compliance
 with the Program Policies. Google reserves the right to investigate, at its own discretion, any
activity that may violate this Agreement, including but not limited to any use of a software
application to access Ads, Links, Search Results, or Referral Buttons or to complete
any Referral Event, or any engagement in any activity prohibited by this Agreement. Google is
not responsible for anything related to Your Property(ies), including without limitation the
receipt of queries from end users of Your Property(ies) or the transmission of data between
Your Property(ies) and Google. In addition, Google shall not be obligated to provide notice to
 You in the event that any Ad, Link, Search Result, or Referral Button is not being displayed
properly to, or Referral Event is not being completed properly by, end users of the Property(ies).
5.      Prohibited Uses. You shall not, and shall not authorize or encourage any third party to:
 (i) directly or indirectly generate queries, Referral Events, or impressions of or clicks on any Ad,
Link, Search Result, or Referral Button  (including without limitation by clicking on “play” for any
video Ad) through any automated, deceptive, fraudulent or other invalid means, including but
not limited to through repeated manual clicks, the use of robots or other automated
query tools and/or computer generated search requests, and/or the unauthorized use of
other search engine optimization services and/or software; (ii) edit, modify, filter,
 truncate or change the order of the information contained in any Ad, Link, Ad Unit,
Search Result, or Referral Button, or remove, obscure or minimize any Ad, Link,
Ad Unit, Search Result, or Referral Button in any way without authorization from Google;
 (iii) frame, minimize, remove or otherwise inhibit the full and complete display of any
Web page accessed by an end user after clicking on any part of an Ad ("Advertiser Page"),
 any Search Results Page, or any Referral Page; (iv) redirect an end user away from any
 Advertiser Page, Search Results Page, or Referral Page; provide a version of the
 Advertiser Page, Search Results Page, or Referral Page that is different from the
page an end user would access by going directly to the Advertiser Page, Search
 Results Page, or Referral Page; intersperse any content between the Ad and the
Advertiser Page, between the page containing the Search Box and the Search
 Results Page, or between the Referral Button and the Referral Page; or otherwise
provide anything other than a direct link from an Ad to an Advertiser Page, from the
page containing the Search Box to the Search Results Page, or from the Referral Button
to the Referral Page; (v) display any Ad(s), Link(s), or Referral Button(s) on any Web
 page or any Web site that contains any pornographic, hate-related, violent, or illegal
content; (vi) directly or indirectly access, launch, and/or activate Ads, Links, Search
Results, or Referral Buttons through or from, or otherwise incorporate the Ads,
 Links, Search Results, or Referral Buttons in, any software application, Web site,
 or other means other than Your Property(ies), and then only to the extent expressly
 permitted by this Agreement; (vii) "crawl", "spider", index or in any non-transitory
manner store or cache information obtained from any Ads, Links, Search Results, or
 Referral Events, or any part, copy, or derivative thereto; (viii) act in any way that
 violates any Program Policies posted on the Google Web Site, as may be revised
from time to time, or any other agreement between You and Google (including without
 limitation the Google AdWords program terms); (ix) disseminate malware; (x) create
a new account to use the Program after Google has terminated this Agreement with You
as a result of your breach of this Agreement; or (xi) engage in any action or practice
that reflects poorly on Google or otherwise disparages or devalues Google’s reputation
or goodwill. You acknowledge that any attempted participation or violation of any of the
 foregoing is a material breach of this Agreement and that we may pursue any and
 all applicable legal and equitable remedies against You, including an immediate
suspension of Your account or termination of this Agreement, and the pursuit of all
available civil or criminal remedies.
6.      Termination; Cancellation. Subject to any third party agreements You may
 have with other Google customers (e.g., Your Web hosting company), You may
stop displaying Ads, Links, Search Boxes, or Referral Buttons on any Property in
 the Program with or without cause at any time by removing the Google JavaScript
or similar programming from Your Properties. You may terminate this Agreement
 with or without cause at any time by sending written notice of your desire to cancel
Your participation in the Program to adsense-support@google.com. This Agreement
will be deemed terminated within ten (10) business days of Google's receipt of Your
 notice. Google may investigate any activity that may violate this Agreement. Google may
 at any time, in its sole discretion, terminate all or part of the Program, terminate this
 Agreement, or suspend or terminate the participation of any Property in all or part
 of the Program for any reason. In addition, Google reserves the right to terminate
 without notice any account that has not generated a sufficient number of valid clicks
 on Ads or Referral Buttons or valid impressions of Ads (in each case as measured by
Google) for a period of two (2) months or more. Upon termination of participation
of any Property in the Program or termination of this Agreement for any reason, Sections
3, 6 through 10, and 14 through 17 shall survive termination.
7.      Confidentiality. You agree not to disclose Google Confidential Information without
Google's prior written consent. "Google Confidential Information" includes without
 limitation:
 (a) all Google software, technology, programming, specifications, materials, guidelines
 and documentation relating to the Program; (b) click-through rates or other statistics
relating to Property performance in the Program provided to You by Google; and (c) any
 other information designated in writing by Google as "Confidential" or an equivalent
 designation. However, You may accurately disclose the amount of Google’s gross
 payments to You pursuant to the Program. Google Confidential Information does
 not include information that has become publicly known through no breach by You
or Google, or information that has been (i) independently developed without access to
Google Confidential Information, as evidenced in writing; (ii) rightfully received by You
 from a third party; or (iii) required to be disclosed by law or by a governmental authority.
8.      No Guarantee. Google makes no guarantee regarding the level of impressions
 of Ads or clicks on any Ad or Referral Button, the timing of delivery of such impressions
 and/or clicks, the completion of Referral Events, or the amount of any payment to be
 made to You under this Agreement.  In addition, for the avoidance of doubt, Google 
does not guarantee the Program will be operable at all times or during any down time 
(i) caused by outages to any public Internet backbones, networks or servers, (ii) caused 
by any failures of Your equipment, systems or local access services, (iii) for previously 
scheduled maintenance or (iv) relating to events beyond Google’s (or its wholly owned 
subsidiaries’) control such as strikes, riots, insurrection, fires, floods, explosions, war,
 governmental action, labor conditions, earthquakes, natural disasters, or interruptions
 in Internet services to an area where Google (or its wholly owned subsidiaries) or Your
 servers are located or co-located.
9.      No Warranty. GOOGLE MAKES NO WARRANTY, EXPRESS OR
IMPLIED, INCLUDING WITHOUT LIMITATION WITH RESPECT TO
ADVERTISING, LINKS, SEARCH, REFERRALS, AND OTHER SERVICES,
 AND EXPRESSLY DISCLAIMS THE WARRANTIES OR CONDITIONS
 OF NONINFRINGEMENT, MERCHANTABILITY, AND FITNESS FOR ANY
 PARTICULAR PURPOSE. TO THE EXTENT ADS, LINKS, AND SEARCH
 RESULTS ARE BASED ON OR DISPLAYED IN CONNECTION WITH
NON-GOOGLE CONTENT, GOOGLE SHALL NOT HAVE ANY LIABILITY
 IN CONNECTION WITH THE DISPLAY OF SUCH ADS, LINKS, AND SEARCH
 RESULTS.
10.  Limitations of Liability; Force Majeure. EXCEPT FOR ANY
INDEMNIFICATION AND CONFIDENTIALITY OBLIGATIONS HEREUNDER
 OR YOUR BREACH OF ANY INTELLECTUAL PROPERTY RIGHTS AND/OR
PROPRIETARY INTERESTS RELATING TO THE PROGRAM, (i) IN NO EVENT
SHALL EITHER PARTY BE LIABLE UNDER THIS AGREEMENT FOR ANY
 CONSEQUENTIAL, SPECIAL, INDIRECT, EXEMPLARY, OR PUNITIVE
 DAMAGES WHETHER IN CONTRACT, TORT OR ANY OTHER LEGAL
 THEORY, EVEN IF SUCH PARTY HAS BEEN ADVISED OF THE POSSIBILITY
 OF SUCH DAMAGES AND NOTWITHSTANDING ANY FAILURE OF
ESSENTIAL PURPOSE OF ANY LIMITED REMEDY AND (ii) GOOGLE'S
 AGGREGATE LIABILITY TO PUBLISHER UNDER THIS AGREEMENT
FOR ANY CLAIM IS LIMITED TO THE NET AMOUNT PAID BY GOOGLE
TO PUBLISHER DURING THE THREE MONTH PERIOD IMMEDIATELY
PRECEDING THE DATE OF THE CLAIM. Each party acknowledges that the
 other party has entered into this Agreement relying on the limitations of liability stated
herein and that those limitations are an essential basis of the bargain between the
 parties. Without limiting the foregoing and except for payment obligations, neither
 party shall have any liability for any failure or delay resulting from any condition
beyond the reasonable control of such party, including but not limited to
 governmental action or acts of terrorism, earthquake or other acts of God, labor
 conditions, and power failures.
11.  Payment. You shall receive a payment related to the number of valid clicks
 on Ads, the number of valid impressions of Ads, the number of valid
completions of Referral Events initiated through Referral Buttons displayed in 
connection with Your Property(ies), and/or other events performed in connection
 with the display of Ads on Your Property(ies), in each case as determined by Google
for its participants in the Program. If You have elected to receive Search Results,
 this payment will be offset by fees applicable to Search Results. Unless otherwise
 agreed to by the parties in writing (including by electronic mail), payments to
You shall be sent by Google within approximately thirty (30) days after the end of
 each calendar month that Ads or Referral Buttons are running on Your Property
 or that Ads are running on Search Results Pages if Your earned balance is $100
or more. In the event the Agreement is terminated, Google shall pay Your earned
 balance to You within approximately ninety (90) days after the end of the
 calendar month in which the Agreement is terminated by You (following
 Google's receipt of Your written request, including by email, to terminate the
 Agreement) or by Google. In no event, however, shall Google make payments
for any earned balance less than $10. Notwithstanding the foregoing, Google shall
not be liable for any payment based on: (a) any amounts which result from invalid
queries, invalid Referral Events, or invalid clicks or impressions on Ads generated
 by any person, bot, automated program or similar device, as reasonably determined
 by Google, including without limitation through any clicks or impressions (i)
originating from Your IP addresses or computers under Your control, (ii)
solicited by payment of money, false representation, or request for end users to
 click on Ads, or (iii) solicited by payment of money, false representation, or any
illegal or otherwise invalid request for end users to complete Referral Events; (b)
Ads or Referral Buttons delivered to end users whose browsers have JavaScript
disabled; (c) Ads benefiting charitable organizations and other placeholder or transparent
 Ads that Google may deliver; or (d) clicks co-mingled with a significant number of
 invalid clicks described in (a) above, or as a result of any breach of this
 Agreement by You for any applicable pay period. Google reserves the right to
withhold payment or charge back Your account due to any of the foregoing or
any breach of this Agreement by You, pending Google's reasonable investigation
of any of the foregoing or any breach of this Agreement by You, or in the event
that an advertiser whose Ads are displayed in connection with Your Property(ies)
defaults on payment for such Ads to Google. In addition, if You are past due on
any payment to Google in connection with any Google program (including without
 limitation the Google AdWords program), Google reserves the right to withhold
 payment until all outstanding payments have been made or to offset amounts
owed to You in connection with the Program by amounts owed by You to Google.
 To ensure proper payment, You are solely responsible for providing and maintaining
 accurate address and other contact information as well as payment information associated
 with Your account. For U.S. taxpayers, this information includes without limitation a valid
 U.S. tax identification number and a fully-completed Form W-9. For non-U.S.
 taxpayers, this information includes without limitation either a signed certification
that the taxpayer does not have U.S. Activities (as described on the Google AdSense
: Tax Information Page located athttps://www.google.com/adsense/taxinfo, or such
other URL as Google may provide from time to time) or a fully-completed Form W-8
or other form, which may require a valid U.S. tax identification number, as required by
the U.S. tax authorities. Any bank fees related to returned or cancelled checks due to
 a contact or payment information error or omission may be deducted from the newly
 issued payment. You agree to pay all applicable taxes or charges imposed by any
government entity in connection with Your participation in the Program. Google may
 change its pricing and/or payment structure at any time. If You dispute any payment
 made under the Program, You must notify Google in writing within thirty (30) days
 of any such payment; failure to so notify Google shall result in the waiver by You
of any claim relating to any such disputed payment. Payment shall be calculated solely
 based on records maintained by Google. No other measurements or statistics of any kind
 shall be accepted by Google or have any effect under this Agreement. The payments
 made under this Agreement are for use by You only and may not be transferred or in
 any manner passed on to any third party (i.e., distributed to Properties managed by
 You that require separate payments) unless expressly authorized in writing by Google
 (including by electronic mail). From time to time Google may be holding funds, payments
 and other amounts due to You in connection with the AdSense Program. You
acknowledge and agree that Google may, without further notice to You, contribute
 to a charitable organization selected by Google all funds, payments and other amounts
 related to the AdSense Program that are held by Google and that are due to you
 (if any), but which Google is unable to pay or deliver to You because Your
account is Inactive (as defined below). “Inactive” means that, based on Google’s
 records: (a) for a period of two (2) years or more You have not logged into your
account or accepted funds, payments or other amounts that Google has attempted
to pay or deliver to You, and (b) Google has been unable to reach You, or has
not received adequate payment instructions from You, after contacting You at the address
 shown in Google’s records.
12.  Publicity. You agree that Google may use Your name and logo in presentations,
marketing materials, customer lists, financial reports, Web site listings of customers,
Search Results Pages, and Referral Pages. If You wish to use Google's trade names,
 trademarks, service marks, logos, domain names, and other distinctive brand features
("Brand Features"), You may do so, so long as such use is in compliance with this
 Agreement and in compliance with Google's then current Brand Feature use guidelines,
 and any content contained or referenced therein, which guidelines may be
 found at the following URL: http://www.google.com/permissions/guidelines.html (or such
 other URL Google may provide from time to time).
13.  Representations and Warranties. You represent and warrant that (a) all
 of the information provided by You to Google to enroll in the Program is correct
and current; (b) You are the owner of each Property or You are legally authorized
 to act on behalf of the owner of such Property(ies) for the purposes of this Agreement
 and the Program; (c) You have all necessary right, power, and authority to enter into
 this Agreement and to perform the acts required of You hereunder; and (d) You
have complied and will continue to comply with all applicable laws, statutes, ordinances,
 and regulations (including without limitation the CAN-SPAM Act of 2003 and any
relevant data protection or privacy laws) in Your performance of any acts hereunder.
In addition, to the extent that Your Site is a media player (1) You represent and warrant
 that You have a valid license to use and distribute such media player (including all
content therein, including without limitation any Ads or Ad Units) for the purposes of
this Agreement and the Program; and (2) You shall ensure that any media player(s) that
constitute the Site shall comply with the terms and conditions set forth herein. You further
 represent and warrant that each Property and any material displayed therein: (i) comply
with all applicable laws, statutes, ordinances, and regulations; (ii) do not breach and have
not breached any duty toward or rights of any person or entity including, without limitation,
 rights of intellectual property, publicity or privacy, or rights or duties under consumer
protection, product liability, tort, or contract theories; and (iii) are not pornographic,
hate-related or otherwise violent in content.
14.  Your Obligation to Indemnify. You agree to indemnify, defend and hold Google,
 its agents, affiliates, subsidiaries, directors, officers, employees, and applicable third
parties (e.g. relevant advertisers, syndication partners, licensors, licensees, consultants
and contractors) (collectively "Indemnified Person(s)") harmless from and against any
and all third party claims, liability, loss, and expense (including damage awards, settlement
amounts, and reasonable legal fees), brought against any Indemnified Person(s), arising
 out of, related to or which may arise from Your use of the Program, the Property(ies),
 and/or Your breach of any term of this Agreement.
15.  Google Rights. You acknowledge that Google owns all right, title and interest,
 including without limitation all Intellectual Property Rights (as defined below), in and to
the Program (including Google's ad serving technology, search technology, referral
 technology, and Brand Features, including implied licenses, and excluding items licensed
by Google from third parties and excluding any third party media player that may comprise
 the Property), and that You will not acquire any right, title, or interest in or to the Program
 except as expressly set forth in this Agreement. You will not modify, adapt, translate,
prepare derivative works from, decompile, reverse engineer, disassemble or otherwise
 attempt to derive source code from any Google services, software, or documentation,
or create or attempt to create a substitute or similar service or product through use
of or access to the Program or proprietary information related thereto. You will not remove
, obscure, or alter Google's copyright notice, Brand Features, or other proprietary rights
 notices affixed to or contained within any Google services, software, or documentation
 (including without limitation the display of Google’s Brand Features with Ads, Links,
 Search Boxes, Search Results, and/or Referral Buttons, as applicable). "Intellectual
 Property Rights" means any and all rights existing from time to time under patent law,
 copyright law, semiconductor chip protection law, moral rights law, trade secret law,
trademark law, unfair competition law, publicity rights law, privacy rights law, and any
 and all other proprietary rights, as well as, any and all applications, renewals, extensions
, restorations and re-instatements thereof, now or hereafter in force and effect worldwide.
16.  Information Rights. Google may retain and use, subject to the terms of the
 Google Privacy Policy (located athttp://www.google.com/privacy.html, or such other
URL as Google may provide from time to time), all information You provide,
including but not limited to Property demographics and contact and billing information.
 You agree that Google may transfer and disclose to third parties personally identifiable
 information about You for the purpose of approving and enabling Your participation
 in the Program, including to third parties that reside in jurisdictions with less restrictive
data laws than Your own. Google may also provide information in response to valid
legal process, such as subpoenas, search warrants and court orders, or to establish
or exercise its legal rights or defend against legal claims. Google disclaims all
responsibility, and will not be liable to You, however, for any disclosure
 of that information by any such third party. Google may share non-personally
-identifiable information about You, including Property URLs, Property-specific
statistics and similar information collected by Google, with advertisers, business
partners, sponsors, and other third parties. In addition, You grant Google the
 right to access, index and cache the Property(ies), or any portion thereof, including
by automated means including Web spiders or crawlers.
17.  Miscellaneous. This Agreement shall be governed by the laws of California,
 except for its conflicts of laws principles. Any dispute or claim arising out of or in
connection with this Agreement shall be adjudicated in Santa Clara County, California
. The parties specifically exclude from application to the Agreement the United Nations
 Convention on Contracts for the International Sale of Goods and the Uniform Computer
 Information Transactions Act. This Agreement constitutes the entire agreement between
 the parties with respect to the subject matter hereof. Any modifications to this Agreement
must be made in a writing executed by both parties, by Your online acceptance
of updated terms, or after Your continued participation in the Program after
such terms have been updated by Google. The failure to require performance
of any provision shall not affect a party's right to require performance at any
 time thereafter, nor shall a waiver of any breach or default of this Agreement
constitute a waiver of any subsequent breach or default or a waiver of the provision itself.
 If any provision herein is held unenforceable, then such provision will be modified to
reflect the parties' intention, and the remaining provisions of this Agreement will remain
in full force and effect. You may not resell, assign, or transfer any of Your rights hereunder
. Any such attempt may result in termination of this Agreement, without liability to Google
. Notwithstanding the foregoing, Google may assign this Agreement to any affiliate
at any time without notice. The relationship between Google and You is not one of a
legal partnership relationship, but is one of independent contractors.

Read Users' Comments (0)

Subscribe to: Posts (Atom)